Wednesday , May 22 2024

Sears Holdings Careers – Senior Marketing Graphic Designer

Website Sears

Job Description:

The Senior Marketing Graphic Designer is responsible for the strategic development and design of omni-channel communication elements. This position ensures that all created elements are compelling, customer focused and in alignment with the business strategy and marketing objectives and meet approved visual standards. This position is responsible for the creation of assigned marketing elements from concept to completion and assumes accountability for the implementation of all creative elements to meet agreed upon deadlines.The Senior Marketing Graphic Designer is responsible for continually moving marketing communications forward in design, presentation and effectiveness, towards positioning of best in class.

Job Responsibilities:

  • Works directly with Art Director and brand team on projects across multiple mediums: omni-channel including web, social, mobile and experiential
  • Constantly measures messaging and execution against brand positioning and visual standards
  • Participates and/or conducts design research, design testing and design reviews
  • Develops creative standards/style guides and formats and ensures adherence to those standards in all produced work
  • Creates, develops and presents concepts for approval. Designs and implements approved concepts through creation of final art
  • Ensures that all produced elements are meaningful to the customer, compelling, and in alignment with the marketing strategies as well as being within given budget parameters
  • Develops and implements assigned projects within given calendar and timeframe; accountable to meet deadlines
  • Directs agencies, production vendors, illustrators, and photographers as needed to design and implement concepts
  • Seeks ways to improve processes/efficiencies and quality of output within functional area

Job Requirements:

  • Excellent design and typography skills, as proven by portfolio
  • Demonstrated ability to develop and implement national programs that adhere to corporate strategies
  • Knowledge of advertising, creative and production processes
  • Knowledge of competitors design and visual strategies, graphic trends and styles within the retail industry
  • Passion for the customer
  • Strong strategic thinking ability
  • Strong knowledge and understanding of targeted advertising and marketing
  • Results driven with a sense of urgency
  • Copywriting experience preferred

Qualification & Experience:

  • Bachelor’s degree in Graphic Design preferred
  • Minimum of 5 years professional experience
  • Proficient in Adobe Design, Photoshop, Illustrator, in addition to Excel, Word and Power Point
  • Knowledge of video editing software is a plus
  • Knowledge of HTML/CSS is a big plus

Job Details:

Company: Sears

Vacancy Type:  Full Time

Job Location: Chicago, Illinois, US

Application Deadline: N/A

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